Module 2 – Analysing the market and building a strategy In English
Objectives
- Analyzing the economic potential of a technology before its launching.
- Designing an appropriate exploitation strategy.
Target audience
- TT managers
- Project managers
- Business managers
- IP experts or IP lawyers
Training content
KTT landscape in Europe, USA and Asia
- National policies
- Specific approaches
Analysis of the Technology
- Analysis of the product
- Development stages and TRL
Analysis of the Potential Buyers
- Analysis of the potential market
- Analysis of the potential licensees / partners
Exploitation Strategies
- Design a knowledge transfer strategy: perspective from a Public Research Organism
- Design a knowledge transfer strategy: perspective from a private company
We accept the registration for separate modules.
The request should be send at least 8 day before the start of training session.
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